Abagon Immobilien AG
Brand Design, Creative Direction, Interior Design
Abagon Immobilien AG is a real estate boutique that offers innovative and creative solutions. They work with a fine range of luxury properties in Zurich and consult third parties in creating and developing design concepts.
Sales Presentation
Animation
Pictograms
Property Posters
Project: Futur 142
Interior Design Facilitation
Futur 142 is a city townhouse in the privilege location of Zürichberg, with around 780m2 of interior spaces and 230m2 of cleverly designed outdoor spaces. It has the most modern technology and sophisticated design to create an atmosphere that lets users flourish, celebrate and enjoy moments in life.
Sales Book and Moodboard Concept
Moodboard Concept Presentation
Design Process
Role: Designer, Creative Director
Company: Abagon Immobilien AG
Year: 2019-2022
Team
Donika Palaj (Trends & Identity design, UX design), Hyeon Jin Seo (Food design, Staging design), Cirsten Piovesan (Food design, Catering), Tanya Reyes (Interior design, Product design), Silvan Possa (Visual communication), Victoria Knabe (Visual communication), Daniel Stutz Süpèr (Web development), Quim Vilar (Exterior design), Lauren Clark (Exterior design), Lea Hess (Interior design, Product design), Jenna Rinderknecht (Interior design), Heike Keller (Interior design), Björn Arnold (Baupool Construction Engineering), Tim Weidenmann (Technical Drawing), Severin Brodmann (Game design, 3D Concept), Stefan Thomet (3D Visualisation, Product design), Julian Bauer (3D Animated Illustration), Crafting words* (Writing, Translations), Apostroph Group (English translation), Lea Huser (Photography), Josy Le (Film, Photography).
My goal was to build desirability by communicating value through a more strategic brand. Also, showcasing the property as one in a life time investment opportunity. In this project, I took cross-functional roles to support and collaborate with the client, engineers and designers. I tackled various challenges to improve the stakeholders' collaboration and promoted a mix of design thinking, agile, and empathic approaches to facilitate the process of designing a new living experience.
I independently designed and developed presentations, documentations, meetings, workshops, films, sale strategies, events and interior design concepts.
Interior Architecture Concept
Home Video Tour – Short
Flyer
Interior Design Concept Development
